Enabling Corporate Value Creation

You are often told that you need to be a person of value to succeed in business and in life.

But what does value really mean?

Who gets to decide what is valuable and what isn’t?

Is the definition of value as fluid as many experts claim?

Well, it depends on how you look at it.

The concept of value pertains to something that has a benefit or utility for the person receiving it.

We all benefit in different ways, but there must be some form of exchange, whether monetary or non-monetary, for value to exist. The exchange of time for fun or relaxation is an example of a non-monetary exchange. True value is present in exchanges where the benefits outweigh the costs. You would gladly sacrifice time for a good night’s sleep when you haven’t slept for three days. There would be true value in doing that.

Corporations are no different from people. They need to continuously provide value to the market to remain relevant and continue to thrive.

To create value consistently, leading companies take a systematic approach. They focus on what we call value creation enablers.

These enablers make successful businesses possible. In fact, any business tactic, insight, or solution that exists likely falls within one of these four enablers. 

Now let’s examine each of those enablers in more detail. 

To protect your resources, secure the outlook of your business, and limit your downside in the face of adversity, you’re going to need corporate governance.

To procure resources and allocate them effectively in the right channels, you’re going to need strategic finance.

To grow and optimize your business in a predictable and consistent manner, you’re going to need corporate strategy.

To bring all these enablers together and cultivate the right attitudes within each stakeholder group, you’re going to need the right leadership.

All the business solutions, strategies, and tactics you can think of are subsets of these four enablers: governance, finance, strategy, and leadership.

Think about it for a second.

What are the needs of any business for it to achieve its highest level of success? 

The need to be protected, the need to grow, the need to be optimized, the need to procure and allocate resources effectively, and the need to develop the right people with the right attitudes.

When these needs are met, a whole new frequency for value creation is accessed.

In that frequency, value creation becomes feasible, exciting, and consistent. This translates into happy employees, happy consumers, happy shareholders, and happy communities. This also translates into thriving, successful, and valuable business entities.

If you are someone who finds the topic of value creation interesting and exciting, you need to read “The Game of Value Creation” by author Karl Yaacoub.

In this book, you will discover the strategies and tactics used by public companies and private equity investors to create value, so that you and your business can benefit from these insights as well. 

Grab your copy today. 

-Karl Yaacoub