J.J. Hebert’s journey to literary and entrepreneurial success began in the early 2000s, when he first started writing seriously. By 2005, he worked in the corporate world during the day, but at night, he was a man on a mission, pouring his energy into crafting stories. After years of dedication, his hard work paid off in 2009 with the release of his debut novel, Unconventional, under his own publishing imprint, MindStir Media. The book became a runaway success, earning incredible sales and popularity, and cementing J.J.’s place as a rising star in the literary world. By the end of that same year, life threw him a curveball when he was laid off from his corporate job. But what seemed like a setback turned out to be a blessing in disguise. In 2010, he opened the doors of MindStir Media to other authors, helping them self-publish and market their books. J.J. was finally able to devote himself full-time to MindStir Media and his writing, and he’s never looked back.
Under J.J.’s leadership, MindStir Media has flourished, landing on Inc. Magazine’s “Inc. 5000” list of fastest-growing private companies in America for three consecutive years (as of 2025). A USA Today contributor called MindStir Media the “leading provider of self-publishing and book marketing services.” The company has also partnered with notable figures like Shark Tank’s Kevin Harrington and Academy Award-nominated actress Mariel Hemingway. J.J. himself has been recognized as an “Entrepreneur to Watch in 2023” by Entrepreneur Magazine and is a member of the prestigious Forbes Business Council. His expertise has been featured in major publications, including Newsweek, USA Today, Forbes, Inc., Business Insider, Hollywood Life, Closer Weekly, and OK! Magazine, among others. He also contributes as a writer for Entrepreneur.
As an author, J.J. has reached extraordinary heights. He is a USA Today, Wall Street Journal, and #1 Amazon bestselling author whose books have won numerous literary awards. His novel The Backwards K is currently in development to become a film, produced by actor Jesse Metcalfe.
From his late-night writing sessions to becoming a celebrated author and entrepreneur, J.J. Hebert’s story is one of perseverance, passion, and purpose.
More J. J. Hebert Facts:
- J.J. has an enormous social media presence, with over 2 million followers on Instagram, Facebook, Tiktok, and Twitter combined.
- He is a prominent blogger who writes about self-publishing and book marketing, among other topics.
- In addition to Unconventional and The Backwards K, his #1 Amazon bestsellers include The Breaking of Time: Chronicles of the Arvynth, The Hands-On Author, Mind-Stirring Business Secrets, Weepy the Dragon, My Daddy Might Be A Wizard, and Success Mindsets, which became a USA Today and Wall Street Journal bestseller.
- In his role as CEO of MindStir Media, J.J. has helped publish over 1,000 books for authors throughout the United States. Many of those books are bestsellers and even award-winners.
- J.J. has provided thousands of publishing consultations.
- The Good Men Project hailed J.J. as “The Self-Publishing Guru.” Learn more about his self-publishing services.
- Named “Entrepreneur to Watch in 2021” by International Business Times.
- Named “The Entrepreneur to Watch in 2023” by Entrepreneur Magazine.
AS SEEN IN
J.J. Hebert’s The Backwards K in Times Square